About - Rebuilding the Man
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BOND, the Brotherhood Organization of a New Destiny, is a nationally-recognized 501(c)(3) nonprofit organization, based in Los Angeles, founded by Jesse Lee Peterson, dedicated to “Rebuilding the Family by Rebuilding the Man.” Since 1990, we’ve offered counseling for people dealing with personal, relationship and family issues, helping them to overcome anger through forgiveness. We hold weekly Church services, monthly Men’s Forums & Women’s Forums, and annual Men’s Conference on Father’s Day weekend. We have an Entrepreneur Academy for young men (ages 15 and up). BOND Studios produces Church services, The Jesse Lee Peterson Show, and The Fallen State TV to spread the message of forgiveness and responsibility worldwide. We have a Home for Young Men, and offer mentorship for those truly ready to change. We hold Town Hall meetings and rallies on pressing issues. Over the years, we’ve offered After School Character Building, and the BOND Leadership Academy (a private school for grades 1-12).



Jesse Lee Peterson is a pastor, counselor, author, radio & TV talk show host. He grew up on a plantation near Tuskegee, Alabama, during the Jim Crow era. He participated in the Civil Rights movement, and moved to Los Angeles at 18. After much seeking and praying, he let go of anger, forgave his father and mother, and became free in life. He founded BOND to help people find that same freedom. He helps all people, but his focus is on the black man.

At BOND, Jesse counsels individuals, couples and families, speaks around the country at conferences, events, schools, correctional facilities, and churches. He leads Church services, mostly Men’s Forums & Women’s Forums, our annual Men’s Conference, as well as moderating Town Hall meetings. He’s a radio & TV talk show host, speaker, media commentator (Fox News, CNN, etc.), and author. Visit his website.

Jesse Lee Peterson’s books:

Successful BOND Programs


  • Counseling – real help for men, women and children of all races and ages
  • Events – weekly Church services, monthly Men’s Forum & Women’s Forum, annual Men’s Conference and more
  • Mentoring – BOND mentees becoming successful entrepreneurs, lawyers, loving fathers, husbands, and mentors
  • BOND Studios – producing Church videos & podcast, Jesse’s radio show, & The Fallen State TV talk show
  • Home for Young Men – since 1996: Teaching guys responsibility, discipline, forgiveness and independence
  • Entrepreneur Academy – successful entrepreneurs share expertise and advice with young men (ages 15 and up)

The Magicians


Commitment to excellence since 1990

Jesse Lee Peterson
Founder / President
Patrick Rooney
Dir. of Development
Ermias Alemayehu
Dir. of Public Relations
Billy Barton
IT / Engineer
James Hake
Radio / Church Producer


Contact Info

Street: 6146 w Pico Blvd Los Angeles, CA 90035

Mailing: P.O. Box 35090, Los Angeles, CA 90035

Phone: 323-782-1980

Office Hours: M-F 9am-4pm

General Inquiries



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Buy Jesse Lee Peterson's Books


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